National Newspaper Association Foundation
Promoting news literacy, protecting the First Amendment
and enhancing the capabilities of community newspapers
Advertising / Sales
Great ideas and concepts for bolstering your ability to attract and serve advertisers.
Public notice resources
Public notices in newspapers are part of the three-legged stool of government accountability. Public notices help to inform the public on activities by the government and other public entities. ...
NNA calls for change to postal rules blocking marijuana advertising in newspapers (OP-ED available)
Aug 25, 2026
Federal policy puts mailed newspapers at a disadvantage in states where marijuana businesses operate legally
Could Niche Media Be a Strategic Add-On for Legacy Publishers?
Aug 19, 2026
A focused audience often creates strong alignment between the advertiser and the product, particularly when the publication has built trust and consistency within that niche.
Topics that SELL in September
Aug 19, 2026
New for September: Football, Hunting & Fishing, Farm Safety, Weather Preparedness & More
Having a Marketing Mail permit can save and make you money
Aug 1, 2026
The Marketing mail permit has a lot of advantages. You can send your circulation renewal notices by Marketing mail, per a USPS ruling which declared that the notices were not actually invoices, but ...
The day I was schooled by an advertiser
Aug 1, 2026
On the day of the meeting, we were all seated at a conference table, and — after introductions — I opened the portfolio, turned it so they could see and started talking about my work.
GRWM To: Leverage Creator Relationships to Extend the Impact of Your Brand
Jul 23, 2026
RECORDING AVAILABLE TO NNA MEMBERS. As audience behavior shifts toward personality-driven platforms and influencer-led discovery, local publications have a real opportunity to extend their editorial reach, ...
August: TOPics That Sell (Family Fun, Fall Sports, Wellness Month & More)
Jul 14, 2026
Build ad and sponsorship sales with Metro Creative's new ready-to-sell print and digital templates, images, editorial features, social media and more around Family Fun Month, Wellness Month, ...
The Great Recruitment: How To Hire Great Ad Sales Reps in 2026
Jul 14, 2026
Over the course of a 25-year publishing career, I’ve hired countless advertising sales representatives. And with a quarter-century of bottom lines to cross-compare these reps with, I’ve honed ...
