Promoting news literacy, protecting the First Amendment
and enhancing the capabilities of community newspapers
A new postal education program from National Newspaper Association Foundation has been named after its longtime mentor and trainer Max Heath of Kentucky.
The Max Heath Postal Institute becomes the new umbrella to train newspapers and printers for best uses of the mail in a rapidly-changing postal environment.
“No one in this industry has to look very far to find a newspaper whose essential work has been protected by Max," NNAF President Matt Adelman, publisher of the Douglas (Wyoming) Budget, said. "He understood that the best newspaper imaginable has little value unless people are able to receive it. Max spent decades training us, fighting for us and leaping into the fray of postal policy. An entire industry is indebted to his selflessness.
“Now, as the Postal Service is pushing massive changes out to mail users, we face a daunting frontier without our leader. But National Newspaper Association and its partner foundation, NNAF, have known for years that this sad day would come. Our postal team is ready for it. We’ll be launching new training programs within MHPI, even as NNA continues to advocate for universal postal service.”
Adelman said NNAF expressed its condolences to Heath’s wife, Ruth Ann, and son, Jason.
“They have blessed this new design, even as they both often had to share Max with a wide world of newspaper people who called and wrote him at all hours of the day for help," he said. "We thank them for their generosity,”
Memorial donations to NNAF in honor of Heath, who died in July 2021, will be dedicated to a fund for postal training. NNAF has established a donation link below for industry professionals who wish to contribute to carrying on Heath’s legacy.
National Newspaper Association provides postal consulting services for its members.
Nov 7, 2024
Recording available -- Join the Max Heath Postal Institute for Periodicals training that will focus on the value of your Periodicals permit; how your Periodicals permit can add to your advertising offerings; ...
Aug 22, 2024
The third season of the Max Heath Postal Institute™ course on newspaper mail resumes Thursday, August 22. We'll focus on managing your address list, properly addressing your newspapers and preparing ...
Aug 1, 2024
We felt that this would put an excessive burden on small newspapers to have to purchase expensive equipment if they do their mailing in-house.
Jun 13, 2024
Everything Mail Entry — Understanding Periodicals Vol 3 Lesson 2 — focuses on the ever-changing: where to enter mail and why it matters, mail entry methods, and proper preparation ...
Jun 1, 2024
Let’s look at the increases by class of mail, as many newspapers use all three Market Dominant classes — First Class, Periodicals and Marketing Mail.First Class letter mail stamps go from $.68 ...
Apr 1, 2024
The benefit to the publisher, especially if starting up a new publication, is that circulation can be built quicker than if the publisher has to get paid subscriptions.
Mar 28, 2024
Hard Copy Postage statements (3541) went away last year. This program will go over how to submit a digital statement, as well as how to define a Periodical, basic requirements, and hot topics ...
Feb 22, 2024
This course is four sessions designed to de-mystify Periodicals mail.