National Newspaper Association

Protecting, Promoting and Enhancing Community Newspapers Since 1885

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Dan Wilcox

Dan Wilcox, vice president and a partner of Lions Light Corporation, has over 25 years of experience in the newspaper business. Previously the majority owner of two leading industry newspapers in Alaska, he thrives on helping newspaper owners and managers grow their print circulation and advertising using their website. Dan now resides in Peoria, Arizona, where he enjoys spending time with family and friends, dirt biking, hiking and playing pool. He can be reached at

A unique concept: Bulk Online Subscription Plan

The lifeblood of almost every non-daily newspaper and magazine is still print advertising sales. While some might believe that web advertising is a close second, in general, this is not the case. Granted, ...

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Using your website to increase print subscriptions

Approximately 80% of a newspaper’s revenue comes from print advertising, and because advertising revenues increase or decrease based on print circulation, the primary purpose of your newspaper website ...

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