National Newspaper Association
Protecting, Promoting and Enhancing Community Newspapers Since 1885
All Things Classified
Brand loyalty is a powerful force
Jan 1, 2025
How can you deal with an advertiser who doesn’t consider your newspaper, because of a strong loyalty to another advertising choice?
FTC ‘Click-to-Cancel’ ruling prompts website, subscription changes
Jan 1, 2025
The paper I work for, Leader Publications, is a free weekly paper, so while people do not have to pay to receive it, I still want to work and make the process easy and straightforward for our readers.
Offer your advertisers many ways to reach potential customers
Jan 1, 2025
Paul Keane, editor and publisher of the Wayne County News in Waynesboro, Mississippi, has a reputation for creative and innovative thinking when it comes to newspaper advertising ideas. Whether it’s ...
Who generates classified ad sales?
Jan 1, 2025
Have you ever stopped to think about what jobs in 2025 no longer exist today? Perhaps the newspaper industry has seen a disproportionate share in comparison to other businesses. That’s reflected ...
Obituaries and classifieds now available for publishers on Column
Aug 15, 2024
Column announced the official launch of its obituaries and classifieds categories.
A look at 2023 winning classifieds
Jan 1, 2024
Enjoy a look at the winning classified sections from the National Newspaper Association Foundation's 2023 Better Newspaper Contest: The Taos (New Mexico) News; the Wright County Journal in Mountain ...
Put a stop to workplace silos
Jan 1, 2024
Abby has a simple suggestion that might be of help: “Talk and listen. Every now and then, some managers like to organize team-building activities, but honestly, I think structured team exercises ...
Use web statistics/analytics to benefit editorial coverage and sales
Jan 1, 2024
Analytic data is the proof. Data is helpful to show what works and what could be more productive on your website.
SCS and Bluefin Technology Partners collaborate to enhance Community Advertising System
Aug 16, 2023
This collaboration marks an important milestone as SCS incorporates Bluefin's cutting-edge digital classifieds platform into their Community Advertising System (CAS).
