National Newspaper Association

Protecting, Promoting and Enhancing Community Newspapers Since 1885

Show off your best digital content for a chance to win $200

Apr 16, 2024

Our partners at Metro Creative Graphics want to see — and share — the best digital advertising ideas newspaper partners are using to promote local advertisers, engage readers and generate revenue!

Best Digital Content Contest has three categories, each with a $200 award.

Enter now through April 30, 2024.

P.S. Metro will be sharing its favorite digital ideas from this contest in a must-see webinar this spring. Stay tuned for details!

Comments:

Many local clients are lost when it comes to building a website — a newspaper brings a lot to the table

I come across many of our small business clients who only have a Facebook page. This is OK when starting out, but if they want to start appearing in online searches and be organically found, a website is needed.

‘Freebie’ digital ads mean you're turning away profit for your paper

You should be charging a CPM (cost per thousand impressions) for all digital advertising on your publication’s website or package deals. Stop giving it away for free; it has a lot of value.

Acronym brief for those getting into digital marketing

I thought reporters had funny names for things, like the morgue, but everyone in the digital marketing space wants to speak in acronyms, so it made my brain spin.