Protecting, Promoting and Enhancing Community Newspapers Since 1885
Great ideas and concepts for bolstering your ability to attract and serve advertisers.
Aug 1, 2024
If you are contemplating starting to sell digital products at your newspaper, this is your sign to take the dive and do it.
Aug 1, 2024
“As the manager of our ad team," Cory said, "I never use the word ‘presentation’ to refer to first-time meetings. In those meetings, we’re there to listen, not present. Our objective ...
Jul 16, 2024
Creating a fresh, relevant and profitable special sections program year after year is an important part of every newspaper’s revenue strategy, and a challenge for many.
Jul 1, 2024
Barbara Perez and Mike Motz are now at home in Sidney, Nebraska, after putting down roots, surviving the COVID-19 pandemic and turning the 150-year-old Sidney Sun-Telegraph into an award-winning community ...
Jul 1, 2024
"At The Walton Tribune (in Monroe, Georgia), we have been producing "The Cutest Calendar Ever!" since December of 2019, and the average this product does is around $3,000-$4,000 in advertising revenue ...
Jul 1, 2024
Having a game plan early will be vital because you don’t know what unexpected situations you will face when the fourth quarter arrives. Planning early will pay handsome rewards.
Jul 1, 2024
In one sentence, he summed up the most important thing that a salesperson needs to know — whether it’s selling through advertising or selling in a one-to-one conversation.
Jul 1, 2024
My inbox and physical mailbox stay full with requests from readers
Jul 1, 2024
We will kick off the Foundation's training with the breakout panel session, State of the First Amendment in America, moderated by NNA Public Policy Manager Lisa McGraw and featuring panel members Eric ...