National Newspaper Association
Protecting, Promoting and Enhancing Community Newspapers Since 1885
Advertising / Sales
Great ideas and concepts for bolstering your ability to attract and serve advertisers.
You still can’t beat names and faces if you’re looking to attract readers
Mar 22, 2022
Keith Barlow, publisher of The Milledgeville (GA) Union-Recorder, shares his Faces and Places contest.
3-Part Promotional Series: News Brands Outperform
Mar 21, 2022
Newspaper advertising effectiveness is universal, so that's why we are sharing benchmark research from an Australian cooperative of publishers, ThinkNewsBrands, that also appeared as an E&P magazine ...
Just in time for Spring, Bluefin Technology Partners adds new features for pumping up Yard/Garage Sales category
Mar 15, 2022
ANDOVER, Massachusetts — Bluefin Technology Partners LLC, a leading provider of print and digital advertising solutions, has launched new features in their industry-leading digital classifieds solutions ...
Local advertisers can seldom resist a promotion featuring local youngsters!
Mar 10, 2022
Even the most penny-pinching of business owners can seldom say “no thanks” to a promotion that involves boosting a community’s youngsters. Watch a recording of this webinar here.
Creative selling is key in monetizing your publication or website
Mar 1, 2022
Getting creative with selling advertising might be a key to making up lost revenue.
The importance of proofreading
Mar 1, 2022
Proofreading is one of the most important skills in the advertising world. While anybody with a sense of humor can appreciate a harmless blooper (one of my favorites is the sign that read, “Ears ...
Your community, your spokesperson
Mar 1, 2022
Our newspaper has a president in our corner. We have for years. Ulysses S. Grant lived in Galena for roughly a year before the Civil War. He worked in the leather goods shop run by his two brothers, and ...
Looking for an ad idea? Check around your office, and $$$ are hiding right in plain sight!
Feb 17, 2022
All of us are looking for ways to increase our revenue. Many of us, though, sometimes need a gentle reminder of opportunities that have always been right there in front of us.
Join Metro's 'Shop Local' webinar this Thursday
Feb 16, 2022
Learn about the valuable tools Metro provides to help you target and promote local advertisers, events and community investment. This live webinar will show you how to energize sales and help ...
