Advertising / Sales

Great ideas and concepts for bolstering your ability to attract and serve advertisers.

Reinventing Special Sections webinar open for registration

Jul 16, 2024

Creating a fresh, relevant and profitable special sections program year after year is an important part of every newspaper’s revenue strategy, and a challenge for many.

Comedians stranded in rural Nebraska find purpose running local newspaper

Jul 1, 2024

Barbara Perez and Mike Motz are now at home in Sidney, Nebraska, after putting down roots, surviving the COVID-19 pandemic and turning the 150-year-old Sidney Sun-Telegraph into an award-winning community ...

Cute, adorable faces are an easy sell in most communities

Jul 1, 2024

"At The Walton Tribune (in Monroe, Georgia), we have been producing "The Cutest Calendar Ever!" since December of 2019, and the average this product does is around $3,000-$4,000 in advertising revenue ...

Generate income from non-traditional sources

Jul 1, 2024

Having a game plan early will be vital because you don’t know what unexpected situations you will face when the fourth quarter arrives. Planning early will pay handsome rewards.

Two things that will never change

Jul 1, 2024

In one sentence, he summed up the most important thing that a salesperson needs to know — whether it’s selling through advertising or selling in a one-to-one conversation.

What you want to know

Jul 1, 2024

My inbox and physical mailbox stay full with requests from readers

You won't want to miss these sessions at the fall Annual Convention & Trade Show in Omaha, Nebraska

Jul 1, 2024

We will kick off the Foundation's training with the breakout panel session, State of the First Amendment in America, moderated by NNA Public Policy Manager Lisa McGraw and featuring panel members Eric ...

Maximize your growth — Newspaper Manager's Revenues & Goals Module

Jun 18, 2024

Created with a fresh, comprehensive user-interface, this module takes Sales Reporting to new heights with the ability to run reports by Customer, by Product, or by Sales Rep and customize the display of ...